Eska
Sparkling Water
Our collaboration with Eska on their newest offering – sparkling water in sleek 355ml cans – allowed us to shape a product that resonates with their core values of purity and simplicity while standing out in the market. Available in Lemon and Original, these cans bring Eska’s renowned natural water into a vibrant, sparkling form.
The project presented an exciting design challenge: to create packaging that would seamlessly extend Eska’s established brand identity yet bring something fresh and visually engaging to the competitive sparkling water category. Our approach centered on refining Eska’s minimalist aesthetic, introducing subtle elements that evoke the crispness and lightness of sparkling water. The design also integrates Eska’s dedication to sustainability through materials and visuals that reflect natural simplicity.
The Lemon can’s bold and vibrant look contrasts with the understated elegance of the Original, yet both remain united in clarity and refreshment – a testament to our vision of a cohesive, consumer-friendly product line that’s instantly recognizable.
Client
Eska
Category
Beverages
Services
Strategy
Packaging
Advertising
Credits
Project Lead:
Richard Donohoe — Create 160
Sharon Ehrlich — The WeCollective
Louis Chapdelaine — Area.Studio
Creative Direction: L. Chapdelaine, S.Ehrlich, C.Duclos
Art Directon: L. Chapdelaine, C. Duclos
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